Formatting Tips for Professional Cover Letters
Along with your resume, a cover letter provides an opportunity to impress a potential employer with both your professionalism and how well you would fit in with the company's mission and culture.
How you format your cover letter, both from a content (the information you include) and a presentation (what your cover letter looks like) perspective is important. Even when applying online or via email, your cover letter needs to be properly formatted, readable, and without any mistakes.
Cover letters for job applications follow the format of a formal business letter. They are written in paragraph form and include a formal salutation, closing, and signature. It's important to write a targeted cover letter that shows how you are qualified for the job for which you're applying. Each cover letter you write should be unique and customized.
What Content to Include in Your Cover Letter
1. First Paragraph - Why you are writing
2. Middle Paragraphs - What you have to offer
3. Concluding Paragraph - How you'll follow-up
Paragraph 1: Why You Are Writing
- If you are writing in response to a job posting (review samples), indicate where you learned of the position and the title of the position. More importantly, express your enthusiasm and the likely match between your credentials and the position's qualifications.
- If you are writing a prospecting letter (review samples) in which you inquire about possible job openings - state your specific job objective. Since this type of letter is unsolicited, it is even more important to capture the reader’s attention.
- If you are writing a networking letter (review samples) to approach an individual for information, make your request clear.
In some cases, you may have been referred to a potential employer by a friend or acquaintance. Be sure to mention this mutual contact by name in your first paragraph to encourage your reader to keep reading!
Paragraph 2: What You Have to Offer
In responding to a job advertisement, refer specifically to the qualifications listed and illustrate how your particular abilities and experiences relate to the position for which you are applying.
In a prospecting letter, express your potential to fulfill the employer's needs rather than focusing on what the employer can offer you. You can do this by giving evidence that you have researched the organization thoroughly and that you possess skills used within that organization.
Emphasize your achievements and problem-solving skills. Show how your education and work skills are transferable, and thus relevant, to the position for which you are applying.
Paragraph 3: How You Will Follow Up
Close by reiterating your interest in the job and letting the employer know how they can reach you. Include your phone number and email address. Or bid directly for the job interview or informational interview and indicate that you will follow-up with a telephone call to set up an appointment at a mutually convenient time. If you mention that you will be in touch, be sure to make the call within the time frame indicated.
In some instances, an employer may explicitly prohibit phone calls, or you may be responding to a “blind want-ad” which precludes you from this follow-up.
Unless this is the case, make your best effort to reach the organization. At the very least, you should confirm that your materials were received and that your application is complete.
If you are applying from outside the employer’s geographic area, you may want to indicate if you’ll be in town during a certain time frame (this makes it easier for the employer to agree to meet with you).
In conclusion, you may indicate that your references are available on request. Also, if you have a portfolio or writing samples to support your qualifications, state their availability.
How to Format Your Cover Letter
A cover letter should be three or four paragraphs at most, and shouldn't be longer than one page. If you need to you can adjust the margins (see below) to fit your letter on a single page.
Pick a Simple Font
Cover letter presentation matters as much as what you include. When writing cover letters, it's important to use a basic font that is easy to read. Depending on the hiring process your cover letter may be viewed in an applicant tracking system or other online hiring system. Those systems work best reading simple text rather than fancy formatting.
Using a basic 12 point font will ensure that your cover letter is easy to read. Basic fonts like Arial, Verdana, Calibri, and Times New Roman work well. Your cover letter font should match the font you use in your resume.
Set Your Margins
The standard margins for a business letter are 1". However, if you are having trouble condensing your letter to fit on a single page you can shorten up the top, bottom and side margins to 3/4" or 1/2" or even a little tighter.
Leave Plenty of White Space
Don't forget to leave space below your greeting, between each paragraph, and after your closing.
Carefully Proofread the Letter
Take the time to proof your letter before you send or upload it. It can be easier to double check if you print out a copy or read it out loud.
Review Cover Letter Samples
Next, take a look at cover letter samples, plus review tips for creating cover letters that will have the maximum positive impact on employers.
Related Articles: Cover Letter Format Examples
More About Cover Letters: What to Include in a Cover Letter | How to Write a Cover Letter
Cover Letter Workshop - Formatting and Organization
The cover letter is one of the most challenging documents you may ever write: you must write about yourself without sounding selfish and self-centered. The solution to this is to explain how your values and goals align with the prospective organization's and to discuss how your experience will fulfill the job requirements. Before we get to content, however, you need to know how to format your cover letter in a professional manner.
Formatting your cover letter
Your cover letter should convey a professional message. Of course, the particular expectations of a professional format depend on the organization you are looking to join. For example, an accounting position at a legal firm will require a more traditional document format. A position as an Imagineer at Disney might require a completely different approach. Again, a close audience analysis of the company and the position will yield important information about the document expectations. Let the organization's communications guide your work.
For this example, we are using a traditional approach to cover letters:
- Single-space your cover letter
- Leave a space between each paragraph
- Leave three spaces between your closing (such as "Sincerely" or "Sincerely Yours") and typed name
- Leave a space between your heading (contact information) and greeting (such as, "Dear Mr. Roberts")
- Either align all paragraphs to the left of the page, or indent the first line of each paragraph to the right
- Use standard margins for your cover letter, such as one-inch margins on all sides of the document
- Center your letter in the middle of the page; in other words, make sure that the space at the top and bottom of the page is the same
- Sign your name in ink between your salutation and typed name
Organizing your cover letter
A cover letter has four essential parts: heading, introduction, argument, and closing.
In your heading, include your contact information:
- phone number
- email address
The date and company contact information should directly follow your contact information. Use spacing effectively in order to keep this information more organized and readable. Use the link at the top of this resource to view a sample cover letter - please note the letter is double-spaced for readability purposes only.
Addressing your cover letter
Whenever possible, you should address your letter to a specific individual, the person in charge of interviewing and hiring (the hiring authority). Larger companies often have standard procedures for dealing with solicited and unsolicited resumes and cover letters. Sending your employment documents to a specific person increases the chances that they will be seriously reviewed by the company.
When a job advertisement does not provide you with the name of the hiring authority, call the company to ask for more information. Even if your contact cannot tell you the name of the hiring authority, you can use this time to find out more about the company.
If you cannot find out the name of the hiring authority, you may address your letter to "hiring professionals" - e.g., "Dear Hiring Professionals."
The introduction should include a salutation, such as "Dear Mr. Roberts:" If you are uncertain of your contact's gender, avoid using Mr. or Mrs. by simply using the person's full name.
The body of your introduction can be organized in many ways. However, it is important to include, who you are and why you are writing. It can also state how you learned about the position and why you are interested in it. (This might be the right opportunity to briefly relate your education and/or experience to the requirements of the position.)
Many people hear of job openings from contacts associated with the company. If you wish to include a person's name in your cover letter, make certain that your reader has a positive relationship with the person.
In some instances, you may have previously met the reader of your cover letter. In these instances it is acceptable to use your introduction to remind your reader of who you are and briefly discuss a specific topic of your previous conversation(s).
Most important is to briefly overview why your values and goals align with the organization's and how you will help them. You should also touch on how you match the position requirements. By reviewing how you align with the organization and how your skills match what they're looking for, you can forecast the contents of your cover letter before you move into your argument.
Your argument is an important part of your cover letter, because it allows you to persuade your reader why you are a good fit for the company and the job. Carefully choose what to include in your argument. You want your argument to be as powerful as possible, but it shouldn't cloud your main points by including excessive or irrelevant details about your past. In addition, use your resume (and refer to it) as the source of "data" you will use and expand on in your cover letter.
In your argument, you should try to:
- Show your reader you possess the most important skills s/he seeks (you're a good match for the organization's mission/goals and job requirements).
- Convince your reader that the company will benefit from hiring you (how you will help them).
- Include in each paragraph a strong reason why your employer should hire you and how they will benefit from the relationship.
- Maintain an upbeat/personable tone.
- Avoid explaining your entire resume but use your resume as a source of data to support your argument (the two documents should work together).
Reminder: When writing your argument, it is essential for you to learn as much as possible about the company and the job (see the Cover Letter Workshop - Introduction resource).
Your closing restates your main points and reveals what you plan to do after your readers have received your resume and cover letter. We recommend you do the following in your closing:
- Restate why you align with the organization's mission/goals.
- Restate why your skills match the position requirements and how your experience will help the organization.
- Inform your readers when you will contact them.
- Include your phone number and e-mail address.
- Thank your readers for their consideration.
A sample closing:
I believe my coursework and work experience in electrical engineering will help your Baltimore division attain its goals, and I look forward to meeting with you to discuss the job position further. I will contact you before June 5th to discuss my application. If you wish to contact me, I may be reached at 765-555-6473, or by e-mail at firstname.lastname@example.org. Thank you for your time and consideration.
Although this closing may seem bold, potential employers will read your documents with more interest if they know you will be calling them in the future. Also, many employment authorities prefer candidates who are willing to take the initiative to follow-up. Additionally, by following up, you are able to inform prospective employers that you're still interested in the position and determine where the company is in the hiring process. When you tell readers you will contact them, it is imperative that you do so. It will not reflect well on you if you forget to call a potential employer when you said you would. It's best to demonstrate your punctuality and interest in the company by calling when you say you will.
If you do not feel comfortable informing your readers when you will contact them, ask your readers to contact you, and thank them for their time. For example:
Please contact me at 765-555-6473, or by e-mail at email@example.com. I look forward to speaking with you. Thank you for your time and consideration.
Before you send the cover letter
Always proofread your cover letter carefully. After you've finished, put it aside for a couple of days if time allows, and then reread it. More than likely, you will discover sentences that could be improved, or grammatical errors that could otherwise prove to be uncharacteristic of your writing abilities. Furthermore, we recommend giving your cover letter to friends and colleagues. Ask them for ways to improve it; listen to their suggestions and revise your document as you see fit.
If you are a Purdue student, you may go to the Writing Lab or CCO for assistance with your cover letter. You can make an appointment to talk about your letter, whether you need to begin drafting it or want help with revising and editing.
Click on the link at the top of this resource for a sample cover letter. Please note that this sample is double spaced for readability only. Unless requested otherwise, always single space your professional communication.
The following are additional Purdue OWL resources to help you write your cover letter: